Opalus is a healthcare recruitment service committed to raising industry standards by connecting healthcare professionals with top hospitals at critical moments. Asked to create a standout brand, we crafted new positioning, messaging and visual identity that bring empathy, integrity and expertise to the forefront.

The brand’s 3D opal pattern—representing hospitals, doctors, and patients—captures Opalus’s role in uniting these essential groups. With a healthcare-inspired aesthetic and a friendly, open tone of voice, the brand is designed to be a loyal advocate, offering healthcare professionals and institutions a dependable and human-centred partner in staffing excellence.